Terms & Conditions

1. Who we are and what Writ is

Writ ("we", "us", "our") is a UK-based educational technology service that coaches students through the UCAS personal statement, combining an AI coaching engine with review by human tutors or school staff. Writ is operated by Writ AI Limited, a company registered in England and Wales under company number 17467334, registered office 128 City Road, London, EC1V 2NX. By creating an account you agree to these terms. If you do not agree, do not use the service.

2. No guarantee of admission or outcomes

Writ is a coaching tool. We do not and cannot guarantee admission to any university, an interview invitation, an offer, particular grades, or any other admissions outcome. University admissions decisions depend on many factors entirely outside our control. Nothing on this site, in the product, or said by our tutors constitutes a promise of any admissions result, and you should not purchase the service on the expectation of one.

3. How the AI works, and its limits

Writ's coaching engine uses large language models. By design, it asks questions, diagnoses weaknesses, and suggests structure — it does not write personal statement content, and this restriction is enforced in our systems, not merely stated in policy. AI output can nonetheless be imperfect: questions or feedback may occasionally be mistaken, incomplete, or miscalibrated. Course and activity data we surface (entry requirements, admissions tests, programmes) is indicative guidance compiled in good faith — always verify against the university's or organiser's official page before relying on it. You are responsible for every word you submit to UCAS.

4. Your statement is yours

You own your personal statement and everything you write in Writ — drafts, answers, notes, and the finished statement. We claim no intellectual property in your writing. You grant us a limited licence to store and process your writing solely to operate the service for you (coaching, tutor or school review, backups). We will never publish your statement, use it to advertise, or train models on it without your explicit consent.

Sending us a statement you already applied with is separate and optional. If you use /submit-statement, you keep ownership of your writing and grant us a licence to use it, in anonymised form, to improve the coaching we give other students — nothing more. It is never published, never shown to another student, and never used to write anybody else’s statement. You can withdraw that licence at any time, without giving a reason, and we will delete the submission. If you are under 18 a parent or guardian must agree as well, and they can withdraw it too. What we collect and how it is handled is set out in section 2a of our Privacy Policy.

5. Academic integrity

Writ is built so that your statement is genuinely your own work, and you agree to use it that way. Our Acceptable Use Policy sets out what this means in detail. In short: you must not use the service to generate content to pass off as your own, to launder someone else's writing, or to misrepresent your experience or achievements. UCAS operates similarity detection and universities take misconduct seriously; responsibility for what you submit rests with you.

6. Accounts, age, and acceptable use

The service is intended for students aged 16 and over preparing UK university applications; if you are under 18, you should involve a parent or guardian, and where you use Writ through your school, your school is responsible for the lawful basis for your use (see clause 8). If you are under 18, you need a parent or guardian’s permission before you buy anything; the easiest way is to let them pay, which Writ supports with a link they can open on their own phone. You are responsible for your account credentials. Your use is also governed by our Acceptable Use Policy; we may suspend or terminate accounts that breach these terms.

Where we rely on your consent rather than on this contract — which today means only the optional statement submission in clause 4 — and you are under 18, we require a named parent or guardian to agree as well, record the wording they agreed to, and email it to them so they can object.

Emails that come with your account

Having an account means we may email you about the account itself, whatever your email settings: confirming your email address and resetting your password; receipts and anything about a payment; feedback from your tutor or school; countdowns to your own UCAS deadlines while your statement is unfinished; and important notices, such as a change to these terms or our privacy policy, a security or data incident that affects you, or the service not working as it should. These never advertise anything.

Anything else, such as tips, news, offers and reminders to come back, is only sent if you have said yes, separately from these terms, and you can say no or change your mind at any time in Settings. Accepting these terms is never agreement to marketing emails.

7. Human review

Review is provided either by vetted specialist tutors (individual accounts) or by your school's staff (school accounts). Reviewers comment on and annotate your statement; they do not rewrite it. Feedback reflects professional judgement, not a guarantee of any outcome. We may reassign reviewers; historical feedback remains visible and attributed.

8. Writ for Schools

Where your school or college has a Writ for Schools licence, your access is provided under that licence: the school pays, and you do not need an individual plan while your school seat is active. School accounts work like this, by design:

• Your head of UCAS — the member of staff your school has made responsible for its UCAS applications — can see your work in Writ, including drafts in progress and your coaching conversation, so they can support and oversee your application, in the same way a teacher can see coursework you are working on.
• A teacher assigned to you sees only your progress (which sections you have saved, how many coaching rounds you have done) until you press "Send to my school". Your finished statement and coaching transcript become visible to your assigned teacher only after you send it.
• Staff at other schools can never see you.

What each role can see is set out in plain language in our Student & parent privacy guide. If your seat ends (for example, your school's licence lapses), your account and your writing remain yours; you can continue on an individual plan. The contract between Writ and your school, including data protection terms, is the Writ for Schools Agreement & Data Processing Addendum.

9. Referral programme

Where offered: once you have bought a plan, you may invite up to 3 friends with your referral link. Each invited friend receives £5 off their first plan. You earn £5 for each friend who goes on to buy a plan, and the reward can be withdrawn only once all 3 invited friends have bought — a single £15 reward, refunded to the card you paid with after we confirm it. Partial progress (1 or 2 friends) carries no cash or credit value. A friend's purchase that is refunded before your withdrawal no longer counts. Rewards are non-transferable. The referral programme is not offered on school-seat accounts. Anti-abuse rules apply: self-referrals, duplicate or fabricated accounts, purchased traffic, or any scheme designed to farm rewards will void the associated rewards and may lead to account termination. We may amend or withdraw the programme prospectively at any time.

10. What is free, what you pay for, and cancelling

Without a plan you can complete onboarding, use the course finder, receive one profile analysis, and write the first question of your statement with three rounds of coaching on it. The other two questions, unlimited coaching and tutor reviews come with a plan.

Every plan is a single payment, processed by Stripe; there are no subscriptions and nothing renews. Prices are shown before you pay, including any VAT. Your plan starts as soon as you pay, and on the payment page you are asked to confirm that you want it to start straight away and that you then lose your 14-day right to cancel the AI coaching. A tutor review no tutor has started can still be cancelled within 14 days for a refund of its part of the price. How that works, how to cancel, and how refunds are made are set out in our Cancellation and Refund Policy, which forms part of these terms. School licences are invoiced to the school, not to students. Your statutory rights under UK consumer law (including the Consumer Rights Act 2015 and the Consumer Contracts Regulations 2013) are unaffected.

11. Limitation of liability

Nothing in these terms limits liability for death or personal injury caused by negligence, fraud, or anything else that cannot lawfully be limited. Subject to that: we are not liable for admissions outcomes; for losses that are not a foreseeable result of our breach; for loss of opportunity, indirect or consequential loss; or for failures caused by events outside our reasonable control. Our total aggregate liability arising from the service is limited to the amount you paid us in the 12 months before the claim arose. Nothing in these terms limits your rights under data protection law or your statutory rights as a consumer.

12. Changes and termination

We may update the service and these terms, for example to reflect changes in the law, in UCAS’s requirements or in how Writ works. We will tell you about a material change in the product or by email before it takes effect. If you do not agree to it you can close your account; if the change is to your disadvantage and you hold paid tutor reviews you have not used, we will refund them. You may close your account at any time.

13. Complaints

If something has gone wrong, email enquiries@writai.co.uk. We acknowledge every complaint within three working days and aim to resolve it within 14 days. We do not currently use an alternative dispute resolution scheme, but you can still take a dispute to court.

14. Law and courts

These terms are governed by the law of England and Wales, and you can bring proceedings in the courts of England and Wales. If you live in Scotland or Northern Ireland, you can also bring proceedings in your local courts, and the mandatory consumer law of where you live still protects you.